Pro’s and Con’s of Outsourcing Real Estate Content Marketing
As one of my last blog posts of 2016, I want to tackle a question that I get very often when teaching my real estate marketing classes in the Northern Virginia area. “Is it bad if I’m outsourcing real...
View ArticleHow to Make Your Real Estate Website GO in 2018
For my last blog of the year, I thought I would discuss a subject that Realtors sometimes don’t like to talk about. Their real estate website. It’s like that crappy car you had when you were 16 years...
View ArticleWhy Real Estate Online Leads Get a Bad Wrap
I can’t tell you how many times I hear that real estate online leads suck. With that said, I know many Realtors that spend big money each month on online leads. It’s like saying postcards get a very...
View ArticleHelpful Real Estate Websites You Probably Didn’t Know Existed
I get asked a lot of questions over the course of a week. Many of them involve real estate marketing, websites, or how to do something. In some instances, I direct a Realtor or Lender to another...
View ArticleWhat Realtors Need to Know About iBuyers
I think we all can admit changes and disruptions have been making their way into the real estate industry. It seems every few months some innovation is trying to change how we do business. The move to...
View ArticleSEO for Realtor Websites in 2020 – Ranking in Google Searches
SEO for Realtor websites in 2020. What’s changed? What’s stayed the same? First…let’s back up. SEO is Search Engine Optimization. Essentially it’s the way Google, Yahoo, Bing, and YouTube rank or...
View ArticleHow to OWN Your Real Estate Farm Online
I teach a lot of lead generation classes to my Realtor clients and one of my favorite classes is about Farming specific subdivisions. I teach and show agents how to essentially own your real estate...
View ArticleWhoHub App – Helping Realtors and Brokerages Become MORE Productive
A few years ago I started working with an agent from a local real estate company in Alexandria, Virginia. His name is Gordon Wood and he told me about an idea he had for a great product he was calling...
View Article3 Ways to Know Your Real Estate Online Presence Stinks
I’ve been in Title sales since 2005. Back then the phrase “get discovered online” or “build an online presence” wasn’t used very much. It was all about how many postcards can I blast out to a certain...
View ArticleBeginner SEO Strategies for Real Estate Agents
SEO strategies for real estate agents are something you rarely or never hear at a brokerage. Why not? “SEO” is one of those acronyms that people hear and they immediately think of something...
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